Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine

Xu Ningjun; Mi Fenfang

doi:doi:10.11648/j.si.20221006.11

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Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine

Xu Ningjun, Mi Fenfang

Published in Science Innovation (Volume 10, Issue 6)

Received: 24 September 2022 Accepted: 10 October 2022 Published: 27 October 2022

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Abstract

The 21^st century has witnessed a further integration among nations. Yet, with the advent of COVID-19, the human health is severely under threat. Traditional Chinese Medicine (TCM for short), which originated in China and now is popular in many Asian countries, does not only help to combat COVID-19, but also make positive contribution to the human health around the world. However, when it comes to mainstream medical practice, western medicine, which is based on modern technology and biomedicine, is still the first choice around the globe. Even traditional medicine represented by TCM has been incorporated into the latest ICD-11 pioneered by WHO, traditional medicine is just made known, yet a compulsory solution to health issues. The fundamental reason underlying the difficulty of global acceptance of TCM is the sharp differences between two worldviews between the east and the west. It is possible to explore the transmission of TCM across cultures from intercultural perspective, yet the result is still not very satisfactory. Cultural neuroscience, a hybrid of “intercultural communication”, “neuroscience”, and “molecular genetics”, offers a completely new paradigm to tackle the issue of TCM interculturalization, making up for the shortcomings of self-reported behavioral research that is the basis of traditional intercultural research. This new research paradigm can enhance cultural research by probing the neurological condition that might be used to explain behavioral differences, thus paving the way for possible TCM interculturalization.

Published in	Science Innovation (Volume 10, Issue 6)
DOI	10.11648/j.si.20221006.11
Page(s)	186-190
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

TCM, Cultural Neuroscience, Intercultural Perception, Barrier

References

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APA Style

Xu Ningjun, Mi Fenfang. (2022). Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Science Innovation, 10(6), 186-190. https://doi.org/10.11648/j.si.20221006.11

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ACS Style

Xu Ningjun; Mi Fenfang. Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Sci. Innov. 2022, 10(6), 186-190. doi: 10.11648/j.si.20221006.11

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AMA Style

Xu Ningjun, Mi Fenfang. Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Sci Innov. 2022;10(6):186-190. doi: 10.11648/j.si.20221006.11

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@article{10.11648/j.si.20221006.11,
  author = {Xu Ningjun and Mi Fenfang},
  title = {Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine},
  journal = {Science Innovation},
  volume = {10},
  number = {6},
  pages = {186-190},
  doi = {10.11648/j.si.20221006.11},
  url = {https://doi.org/10.11648/j.si.20221006.11},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.si.20221006.11},
  abstract = {The 21st century has witnessed a further integration among nations. Yet, with the advent of COVID-19, the human health is severely under threat. Traditional Chinese Medicine (TCM for short), which originated in China and now is popular in many Asian countries, does not only help to combat COVID-19, but also make positive contribution to the human health around the world. However, when it comes to mainstream medical practice, western medicine, which is based on modern technology and biomedicine, is still the first choice around the globe. Even traditional medicine represented by TCM has been incorporated into the latest ICD-11 pioneered by WHO, traditional medicine is just made known, yet a compulsory solution to health issues. The fundamental reason underlying the difficulty of global acceptance of TCM is the sharp differences between two worldviews between the east and the west. It is possible to explore the transmission of TCM across cultures from intercultural perspective, yet the result is still not very satisfactory. Cultural neuroscience, a hybrid of “intercultural communication”, “neuroscience”, and “molecular genetics”, offers a completely new paradigm to tackle the issue of TCM interculturalization, making up for the shortcomings of self-reported behavioral research that is the basis of traditional intercultural research. This new research paradigm can enhance cultural research by probing the neurological condition that might be used to explain behavioral differences, thus paving the way for possible TCM interculturalization.},
 year = {2022}
}

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TY  - JOUR
T1  - Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine
AU  - Xu Ningjun
AU  - Mi Fenfang
Y1  - 2022/10/27
PY  - 2022
N1  - https://doi.org/10.11648/j.si.20221006.11
DO  - 10.11648/j.si.20221006.11
T2  - Science Innovation
JF  - Science Innovation
JO  - Science Innovation
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PB  - Science Publishing Group
SN  - 2328-787X
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AB  - The 21st century has witnessed a further integration among nations. Yet, with the advent of COVID-19, the human health is severely under threat. Traditional Chinese Medicine (TCM for short), which originated in China and now is popular in many Asian countries, does not only help to combat COVID-19, but also make positive contribution to the human health around the world. However, when it comes to mainstream medical practice, western medicine, which is based on modern technology and biomedicine, is still the first choice around the globe. Even traditional medicine represented by TCM has been incorporated into the latest ICD-11 pioneered by WHO, traditional medicine is just made known, yet a compulsory solution to health issues. The fundamental reason underlying the difficulty of global acceptance of TCM is the sharp differences between two worldviews between the east and the west. It is possible to explore the transmission of TCM across cultures from intercultural perspective, yet the result is still not very satisfactory. Cultural neuroscience, a hybrid of “intercultural communication”, “neuroscience”, and “molecular genetics”, offers a completely new paradigm to tackle the issue of TCM interculturalization, making up for the shortcomings of self-reported behavioral research that is the basis of traditional intercultural research. This new research paradigm can enhance cultural research by probing the neurological condition that might be used to explain behavioral differences, thus paving the way for possible TCM interculturalization.
VL  - 10
IS  - 6
ER  -

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Author Information

Xu Ningjun

School of Humanities and Management, Zhejiang Chinese Medical University, Hangzhou, China
Mi Fenfang

School of Humanities and Management, Zhejiang Chinese Medical University, Hangzhou, China

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Plain Text BibTeX RIS

APA Style

Xu Ningjun, Mi Fenfang. (2022). Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Science Innovation, 10(6), 186-190. https://doi.org/10.11648/j.si.20221006.11

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ACS Style

Xu Ningjun; Mi Fenfang. Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Sci. Innov. 2022, 10(6), 186-190. doi: 10.11648/j.si.20221006.11

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AMA Style

Xu Ningjun, Mi Fenfang. Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine. Sci Innov. 2022;10(6):186-190. doi: 10.11648/j.si.20221006.11

Copy | Download

@article{10.11648/j.si.20221006.11,
  author = {Xu Ningjun and Mi Fenfang},
  title = {Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine},
  journal = {Science Innovation},
  volume = {10},
  number = {6},
  pages = {186-190},
  doi = {10.11648/j.si.20221006.11},
  url = {https://doi.org/10.11648/j.si.20221006.11},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.si.20221006.11},
  abstract = {The 21st century has witnessed a further integration among nations. Yet, with the advent of COVID-19, the human health is severely under threat. Traditional Chinese Medicine (TCM for short), which originated in China and now is popular in many Asian countries, does not only help to combat COVID-19, but also make positive contribution to the human health around the world. However, when it comes to mainstream medical practice, western medicine, which is based on modern technology and biomedicine, is still the first choice around the globe. Even traditional medicine represented by TCM has been incorporated into the latest ICD-11 pioneered by WHO, traditional medicine is just made known, yet a compulsory solution to health issues. The fundamental reason underlying the difficulty of global acceptance of TCM is the sharp differences between two worldviews between the east and the west. It is possible to explore the transmission of TCM across cultures from intercultural perspective, yet the result is still not very satisfactory. Cultural neuroscience, a hybrid of “intercultural communication”, “neuroscience”, and “molecular genetics”, offers a completely new paradigm to tackle the issue of TCM interculturalization, making up for the shortcomings of self-reported behavioral research that is the basis of traditional intercultural research. This new research paradigm can enhance cultural research by probing the neurological condition that might be used to explain behavioral differences, thus paving the way for possible TCM interculturalization.},
 year = {2022}
}

Copy | Download

TY  - JOUR
T1  - Culture Neuroscience: A New Paradigm to Explore the Possibility of Intercultural Perception of Traditional Chinese Medicine
AU  - Xu Ningjun
AU  - Mi Fenfang
Y1  - 2022/10/27
PY  - 2022
N1  - https://doi.org/10.11648/j.si.20221006.11
DO  - 10.11648/j.si.20221006.11
T2  - Science Innovation
JF  - Science Innovation
JO  - Science Innovation
SP  - 186
EP  - 190
PB  - Science Publishing Group
SN  - 2328-787X
UR  - https://doi.org/10.11648/j.si.20221006.11
AB  - The 21st century has witnessed a further integration among nations. Yet, with the advent of COVID-19, the human health is severely under threat. Traditional Chinese Medicine (TCM for short), which originated in China and now is popular in many Asian countries, does not only help to combat COVID-19, but also make positive contribution to the human health around the world. However, when it comes to mainstream medical practice, western medicine, which is based on modern technology and biomedicine, is still the first choice around the globe. Even traditional medicine represented by TCM has been incorporated into the latest ICD-11 pioneered by WHO, traditional medicine is just made known, yet a compulsory solution to health issues. The fundamental reason underlying the difficulty of global acceptance of TCM is the sharp differences between two worldviews between the east and the west. It is possible to explore the transmission of TCM across cultures from intercultural perspective, yet the result is still not very satisfactory. Cultural neuroscience, a hybrid of “intercultural communication”, “neuroscience”, and “molecular genetics”, offers a completely new paradigm to tackle the issue of TCM interculturalization, making up for the shortcomings of self-reported behavioral research that is the basis of traditional intercultural research. This new research paradigm can enhance cultural research by probing the neurological condition that might be used to explain behavioral differences, thus paving the way for possible TCM interculturalization.
VL  - 10
IS  - 6
ER  -

Copy | Download